Privacy Policy

Effective date: 2026-09-15

This Privacy Policy describes how Tovi LLC (“Tovi,” “we,” “us,” or “our”) collects, uses, and shares information when you visit drinktovi.com, join our email list, or purchase products from us (when available).

Business contact: rydermeehan@gmail.com
Mailing address: [Add California business mailing address]
Website: https://drinktovi.com

1. Information we collect

  • Contact information you provide (such as name and email address) when you subscribe for updates, contact us, or create an account.
  • Order information if you make a purchase (billing/shipping details, products ordered, payment confirmation). Payment card data is processed by our payment providers (for example, Shopify Payments / Stripe); we do not store full card numbers on our servers.
  • Device and usage data such as IP address, browser type, pages viewed, and approximate location, collected through cookies, pixels, and similar technologies.
  • Marketing preferences and communication opt-in/opt-out status.

2. How we use information

  • To operate the site, fulfill orders, and provide customer support.
  • To send launch updates, product news, and marketing emails when you have opted in (you can unsubscribe anytime).
  • To improve our products, site, and messaging.
  • To detect fraud, secure our services, and comply with law.

3. How we share information

We share information with service providers who help us run the business, including:

  • Shopify (storefront, checkout, and customer accounts)
  • Email and marketing tools we connect to the store
  • Payment processors, shipping carriers, and analytics/advertising partners (for example, Meta or Google) when we use their tools

We may also share information if required by law, to protect rights and safety, or in connection with a merger, acquisition, or asset sale. We do not sell personal information for money. We may “share” or use data for cross-context behavioral advertising as defined under California law; see Section 6 for your choices.

4. Cookies and tracking

We and our partners use cookies and similar technologies for site function, analytics, and (when enabled) advertising measurement. You can control cookies through your browser settings. Some features may not work if cookies are disabled.

5. Your choices

  • Email: Unsubscribe via the link in any marketing email, or email us at rydermeehan@gmail.com.
  • Account: Update or delete account information by contacting us (subject to legal retention needs, such as orders and taxes).
  • California privacy choices: See Section 6 and our “Your Privacy Choices” page if available on the site.

6. California privacy rights (CCPA/CPRA)

If you are a California resident, you may have the right to:

  • Know what personal information we collect, use, disclose, or share
  • Delete personal information (with legal exceptions)
  • Correct inaccurate personal information
  • Opt out of the sale or sharing of personal information and limit use of sensitive personal information where applicable
  • Non-discrimination for exercising these rights

To make a request, email rydermeehan@gmail.com with the subject line “California Privacy Request.” We will verify your request as required by law. You may use an authorized agent as permitted by California law.

Categories of personal information we may collect include identifiers (name, email, IP), commercial information (purchases), internet activity, and inferences drawn from that data for marketing. We collect this information from you and from automatic collection technologies / service providers.

7. Children’s privacy

Our products and site are intended for adults. We do not knowingly collect personal information from children under 13 (or under 16 where required). If you believe a child provided information, contact us and we will delete it.

8. Data retention and security

We retain information as long as needed for the purposes above, including legal, tax, and accounting requirements. We use reasonable administrative, technical, and organizational measures to protect information, but no method of transmission or storage is 100% secure.

9. International visitors

We are based in the United States. If you access the site from outside the U.S., you understand your information may be processed in the United States.

10. Changes

We may update this Policy from time to time. The effective date above will change when we post updates. Continued use of the site after changes means you accept the updated Policy.

11. Contact

Questions about this Policy: rydermeehan@gmail.com
Tovi LLC — [Add California business mailing address]

This page is a general template for an early-stage ecommerce brand and is not legal advice. Have a California attorney review before you heavily advertise or sell.